Paul Freeth - Director
Paul Freeth is an international award winning multidisciplinary visual artist working broadly within the fields of moving image and experience design for institutional clients and brands alike. Recent work has concentrated on directing large scale video installations, combining liv action direction, 3D animation, interactiv projections and interfaces.
Often responsible for conceptual development / creative direction, sequence design and art direction, he has extensive experience of post production pipelines and VFX where necessary. With a long history in title sequences for film/documentary and motion design for commericials coupled with his personal projects including photography and music production. Whether playing with pixels or making things by hand he searches for solutions that go beyond techniques and look for something with reason, rythym and feeling.
In 2011, Paul teamed up with director and animator, Toni Costa to work on projects for Ordino experiences.
Toni Costa - Director, Animator
Toni Costa is a successful and award winning director and animator. In his career he has served as head of post production, post production systems developer, creative director, art director and producer. Throughout his career, he has mastered techniques ranging from animation to live action.
He has worked in advertising departments creating, directing and producing commericials for SEAT, La Caixa, Aucat, and Tabasa. He has worked as artistic director for brands such as Volkswagon and SEAT. He has also been responsible for developing corporate images such for TV broadcasters such as CNN Plus, Canal sur Andalucia, and Canal Panda.
Most recently he has been the director at Boolab working for such brands as Freixenet, Ikea, LG, Peugeot, Orange, and JVC.
Toni has been the recipient of many national and international awards.
Recent Prizes Awarded to Paul Freeth and Toni Costa
Cannes Gold & Silver Design Lion 2010 Roca Gallery Barcelona (Boolab) - Permanent Multi Installation Showroom Audio Visual
AIGA New York 2010 Roca Gallery Barcelona (Boolab) - Permanent Multi Installation Showroom Audio Visual
EFI / Club de Creativos / PIAF / LAUS Roca Gallery Barcelona (Boolab) - Permanent Multi Installation Showroom Audio Visual
Grand LAUS Gold Award 2008 (Spain) Barcelona Sensations (Base Design/Agosto) Permanent 20 Screen Video Installation
Alvaro's involvement in the fields of exhibitions and muesography started in 1997, giving him a broad knowledge of the cultural market. During his career he has worked with the most renowned architects, designers and creators such as Macua Garcia Ramos, Ingeniería Cultural, Empty, Jesús Moreno, Juan Pablo Rodríguez Frade, Olga Subirós, Joan Sibina, Enric Franch, Dani Freixas, Martín Ruiz de Azua, Ingenia QED, Vicenç Mulet, Nuno Riveiro Lopes, Julia Shulz, Ramón Folch, Carles Guri, Alfredo Arribas, Alonso & Balaguer, Navarro Baldeweg, Jesús San Vicente, Patxi Mangado, AV 62, Jorge Wagensberg, Ralph Appelbaum, etc. In addition, he is also familiar with the suppliers and producers related to this market: Construction, Audiovisuals, Illumination, Technology, Consultants, etc.
For this reason Alvaro is capable of directing large projects that require multi-disciplinary teams.